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Finding cool 
opportunities
to make a change.
The digital way.

Why hello there

Zesty Baracuda is my spirit animal. I'm a problem solver at heart and a detail driven nerd who enjoys tinkering with AI as much as exploring art exhibitions and fashion, I’m interested in removing obstacles and breaking down barriers be they self imposed or external. My varied interests allow me to draw on lessons across industries for continually fresh thinking.

Content Strategy  Writing 
Process Hacking 

 Branding   Social Trends

Agile Planning    Consulting   

Team Dynamics

“The worst thing is not that the world is unfree, but that people have unlearned their liberty."

-Milan Kundera, Unbearable Lightness of Being

Zesty Baracuda is about building value for people, places and experiences

I have degrees in the humanities, global experience working with interdisciplinary teams and a love for literature as well as macro-economic forces and  social trends. I’ve worked in Marketing and Advertising for 10+ years, alongside some of the most trusted brands in the world and some pretty amazing creative professionals. I pull from a diverse background as a communicator, producer, researcher, observer, dj and writer.

Recent Blog Posts

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